Market Research Services
Public summary
Generated or condensed from imported source text. Verify before bidding.
EDC is seeking market research support for programs covering exporter sentiment, brand tracking, customer and partner journeys, and employee and partner experiences. The work may include data cleaning, weighting, analysis, interpretation, sample and results validation, privacy protection for personal information, and presenting findings in a clear story. For some projects, EDC may also hire a firm to deliver complete research services, including research design, qualitative or complex quantitative work, fieldwork, and reporting. This opportunity appears potentially relevant to Canadian market research, survey analytics, customer experience, qualitative research, or full-service research firms. EDC generally conducts much of its survey fieldwork internally and may use external sample providers, so bidders should review the official requirements carefully to understand the expected role. The tender is listed as open and is scheduled to close on September 16, 2026, at 3:00 p.m. The buyer is Export Development Canada, and the listed location is Ottawa, Ontario. Bidding documents are available through MERX, where access fees may apply. Please review the complete official tender notice, specifications, submission instructions, privacy requirements, and any amendments on MERX before deciding whether to bid or submitting a response.
Requirement preview
A profile unlocks the full bid checklist and match explanation.
- The tender is for market research services for Export Development Canada (EDC).
- Potentially relevant capabilities include data cleaning, weighting, analysis, interpretation, sample validation, results validation, and research storytelling.
- The work may involve protecting the privacy of personally identifiable information.
- For some assignments, EDC may seek full-service research delivery, including research design through reporting, particularly for qualitative research or complex quantitative studies.
Source description preview
Imported source text may contain formatting from the original notice.
EDC relies on a strong market and customer research program to guide its strategy, brand, customer experience design, and business decisions. This program includes flagship initiatives such as: Trade Confidence Index (TCI): a biannual study tracking exporter sentiment and outlook. Brand Tracker ongoing monitoring of EDC’s reputation, relevance, and trust.Customer and Partner Journey Research: understanding experiences across awareness, onboarding, servicing, and renewal. Includes our annual relationship survey with customers which measures the Net Promoter Score (NPS)Employee and Partner Experience Studies: examining the internal and ecosystem factors that influence customer outcomes. EDC manages most survey fieldwork internally using EDC’s enterprise research platform, and external sample providers for respondent recruitment. For these projects, EDC typically seeks analytical and insight support from research partners who specialize in data cleaning, weighting, analysis, interpretation, sample and results validation, ensuring privacy of personally identifiable information, and storytelling In other cases, particularly when qualitative research or complex quantitative studies are required, EDC may engage firms for full-service delivery, covering all phases of research from design through to reporting. The insights generated through these activities support corporate reporting, Board reports, brand and communications decisions, product development, performance measurement, external reporting, and communications. Bidding and Documents are available on http://www.merx.com. Fees may apply; See https://www.merx.com/public/pricing for more information.
Turn this listing into a bid decision.
Build a company profile to unlock match scoring, explanations, checklist next steps, saved opportunity tracking, and alerts.